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Video Transcript: 

The best example of personalised medicine is you have an infection, your doctor takes a swab, finds out what kind of bacteria it is and you’re given an antibiotic based on the bacteria you have. That’s personalised medicine. The problem we have with migraine is we don’t have a bug we can look at under the microscope. We don’t have the ability to look at a patient and say “what now is the best treatment”. We have a series of treatments for them and we have to realise that until we try it we may not know what works best for them. In the future we may have markers that say this patient does well, this patient doesn’t, but we don’t know yet. I think the only way for a patient to get adequate